The Highs and Lows of Pricing

An excerpt appears below:

First off, interviewing a couple of agents before deciding on who to place your listing with is smart. Some owners simply act on a referral, observes New York real estate attorney Neil Garfinkel.

The standard advice is to call in three prospective agents, agrees Michael Corbett, author of “Ready, Set, Sold” (Plume, 2007). If someone has strongly recommended an agent, you may want to call in just one other, but balancing the recommended agents’ suggestion against another’s opinion help pinpoint the price, adds Corbett.

Of course, there’s more to consider than just the price an agent feels confident about – his marketing strategy and your comfort communicating with him are key, too.